The global poultry market before historic growth

The poultry industry is experiencing profitable growth, with a projected increase of 2-3% in 2024. The global poultry market is expected to see strong growth, with consumption accelerating in many markets. Factors contributing to this growth include lower production costs and increased demand. However, the industry faces risks such as animal diseases and feed price fluctuations. In the first quarter of the year, the amount of poultry slaughtered increased by over 13% compared to the same period in 2023. Hungary has seen a significant increase in the export of fresh eggs.

There are pitfalls, but generally speaking, the poultry industry is profitable and growing. This year, the growth could be 2-3% again, which was already the case in the relatively stable sector a long time ago. RaboResearch's latest animal protein report says the outlook for the global poultry market is set for strong growth, with consumption growth expected to accelerate in many markets. With this, after a multi-year slowdown, global poultry consumption will reach 2.5-3% in 2024, which can again be called the historical level. Global poultry markets are performing well thanks to lower production costs and continued pick-up in demand in most markets. According to animal protein experts at RaboResearch, the price position of poultry meat is stronger than other proteins in most markets. In addition, in addition to strong retail and booming catering demand for chicken, sustainability strategies are also supporting rapid growth. Most poultry industries worldwide remained relatively ...