Retail Intelligence Report: Juices

Apple Juice Pineapple Juice Orange Juice Other Juice Products Non-Alcoholic Beverage Australia

Trade4go

Nov 5th, 2024

Market Trends: Juice pricing demonstrates considerable variability, ranging from approximately USD 0.90 per liter (L) to as high as USD 97.80/L across the examined countries. This pricing disparity is influenced by several factors. Generally, domestic brands tend to be more competitively priced, while foreign brands command higher price points. Additionally, premium juices are significantly more expensive, whereas juice blends are typically offered at lower prices. Noteworthy Product: In France, Gimber N1 Original Organic Ginger Juice garnered significant attention due to its organic certification. The preference for organic products is notably strong within the European Union (EU), distinguishing this region from others in terms of consumer choice. Country of Origin Cross-Country Analysis: In the juice markets of Asian countries like Korea and Japan, domestic brands dominate, accounting for the majority of the top 20 products. This trend is mirrored in Australia, where locally-produced brands also prevail. However, in Western markets like the US and the UK, international and domestic brands share a more balanced presence. In the US, domestic brands constitute about 50% of the top 20, while in the UK, this figure is lower, with only 30% of top brands being local.