- The United Kingdom, Japan, Korea, France, Italy, and Australia exhibit a strong preference for locally produced cookies, crackers, and chips. In contrast, only the US and Germany demonstrate a significant reliance on international sourcing for these products.
- Internationally positioned brands such as Oreo, SunChips, Lay's, Doritos, Ritz, and others consistently appear in multiple top 20 lists across the analyzed markets, indicating a strong preference for established international brands.
- While consumer preferences vary across different markets, some consistent trends include a preference for local flavors, convenient packaging, and health-oriented snacks.
- The cookies, chips, and crackers market is increasingly focused on health and wellness, with a notable shift towards healthier ingredients such as whole grains, nuts, seeds, and ancient grains. Consumers are actively seeking products with less sugar, fewer artificial additives, and more natural ingredients.
Key Takeaways
Market Trends
Actionable Recommendations
Global Trends
Industry News
Top Products and Trends by Country
- United States
- United Kingdom
- Japan
- Korea
- Germany
- France
- Italy
- Australia